Back in 2004, I taught myself to use Dreamweaver and created my first website. Within the first year, I was able to replace my day-job income as an elementary teacher-librarian, and the next year, I quadrupled that income. Making that money was a dream come true for many reasons, mostly because it allowed me to stay home with my baby daughter (and later, my second daughter!).
How was I able to do it?
By creating and selling online courses.
By far, creating and selling your very own online course is one of the most profitable things you can do (and besides, it's fun!)
Right now, there is an audience of people actively searching online for something that YOU know how to do. By sharing your knowledge and passions through an online course, you are not only helping them, but making a nice (passive) income to boot. Can't beat that, right?
So, without further ado, here is my quick start guide to creating an online course.
1. Know Your Audience.
REALLY know them. As a matter of fact, create an avatar of your ideal client or customer. What is their age, sex, marital status, number of children, annual income, profession, level of education, etc.? What are their hopes and dreams? What transformation do they want to undergo?
2. Pinpoint your audience's biggest problem (or one of their biggest problems)
What are they worried about? What keeps them up at night? What is the one question that they ask over and over? What do they wish someone would show them how to do?
Not sure? Ask them! Send a survey to your list, put it on your blog, and post it on social media. Use the answers that you get to create the modules of your course. Check out www.surveymonkey.com to get started.
3. Come up with a step-by-step solution to their problem.
Get them from point A to point B, describing each step of the process. Get specific.
4. Create your course.
This can be as simple as a PDF ebook, or as involved as a full video course. The choice is up to you. For video courses, take a look at screen recording software such as Camtasia, and then host your course online with services such as www.teachable.com .
5. Launch your course, or create an evergreen funnel to sell it 'round the clock.
You can do a full launch to your email list, or if you'd rather sell your course 24/7, create a funnel that sells it for you with an automated webinar and Facebook ads. Nothing like making money while you sleep! :)
Do you have a great idea for an online course? I'd love to help you create it! My Online Course Creator can help you get going. Creating online courses has been the best thing I've ever done for my business, and I know it can do the same for you.
What questions do you have about online course creation? Let me know in the comments.